Running a business or just diving into the digital world? You’ve probably heard all the marketing buzzwords—SEO, PPC, SMM...
But what do they actually mean?Let’s simplify it:
1. SEO (Search Engine Optimization)
Get free traffic from Google by optimizing your website for search engines.
2. Social Media Marketing (SMM)
Run ads and post content on platforms like Facebook, Instagram, LinkedIn to build a brand and community.
3. Email Marketing
Send newsletters, promotions, and updates—one of the highest ROI channels.
4. Content Marketing
Create valuable blogs, guides, or videos that educate, inform, and attract customers.
5. PPC Ads (Pay-Per-Click)
Paid ads on Google, Facebook, etc.—you only pay when someone clicks.
6. Affiliate Marketing
Partner with others to promote your product and pay them a commission per sale.
7. Influencer Marketing
Work with popular creators to reach and win over their audience.
8. Video Marketing
Create engaging video content on YouTube, TikTok, and Reels—because people love videos.
9. SMS Marketing
Send direct promotional messages—great for high open rates!
10. Conversational Marketing
Use chatbots, WhatsApp, and live chats to offer instant support and build engagement.
So... which one works best?
It really depends on your business goals. Some thrive with a mix of SEO + Social Media, others see massive success through Email alone.
Get free traffic from Google by optimizing your website for search engines.
2. Social Media Marketing (SMM)
Run ads and post content on platforms like Facebook, Instagram, LinkedIn to build a brand and community.
3. Email Marketing
Send newsletters, promotions, and updates—one of the highest ROI channels.
4. Content Marketing
Create valuable blogs, guides, or videos that educate, inform, and attract customers.
5. PPC Ads (Pay-Per-Click)
Paid ads on Google, Facebook, etc.—you only pay when someone clicks.
6. Affiliate Marketing
Partner with others to promote your product and pay them a commission per sale.
7. Influencer Marketing
Work with popular creators to reach and win over their audience.
8. Video Marketing
Create engaging video content on YouTube, TikTok, and Reels—because people love videos.
9. SMS Marketing
Send direct promotional messages—great for high open rates!
10. Conversational Marketing
Use chatbots, WhatsApp, and live chats to offer instant support and build engagement.
So... which one works best?
It really depends on your business goals. Some thrive with a mix of SEO + Social Media, others see massive success through Email alone.
What’s your go-to digital marketing strategy?
Drop it in the comments—let’s discuss
Drop it in the comments—let’s discuss
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